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WHAT WE DO

We develop comprehensive commercial, marketing and digital strategies delivering reach, engagement and revenues for rights holders, brands and B2B companies looking to leverage partnerships in sport.

From brokering Namings Rights, Title Partnerships through to developing innovative licensing and ticketing strategies, we use insights and data to
deliver results.

FOR RIGHTS HOLDERS

Commercial & Business Strategy

Sales & Negotiation

Training & Education

Business intelligence, commercial & brand strategy services across all aspects of asset exploitation. Sponsorship, broadcast & media, digital transformation, fan engagement and business development strategy solutions.
 

Commercial planning,
creative sales tools development, market insights, analysis & benchmarking,
go-to-market sales strategy, sourcing & negotiation of broadcast, sponsorship, licensing and business development partnerships.

 

Sales & negotiation, sponsorship activation and team building training & workshops, plus mentoring and online courses in all disciplines within sports marketing & business

Deep insights, challenging ideas, cementing forward vision
Acting as an extension of your team, delivering the strategy and sourcing new partnerships
Training for your team and supporting the next generation of sports business leaders
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FOR BRANDS & BUSINESSES

Strategic Planning

Rights Negotiation
& Acquistion

Activation & Measurement

Experience across a 
multitude of business verticals sourcing the right sports partnerships that deliver rich content and compelling stories. Identifying opportunities to take consumers on a journey, from brand awareness to loyal and valued customers. 

 

Utilising our extensive rights negotiation experience to deliver the optimum mix of media, digital, content, talent and assets you need to engage consumers in new and innovative ways.
 

Building a tailored and measurable partnership activation programme, managing assets, stakeholder relationships, marketing planning & delivery, insights & measurement to engage audiences for maximum return on investment.

Unrivalled market knowledge, connections and expertise to guide your decision making
Expert rights negotiation experience, setting you up to deliver the best return on investment 
Creative and innovative activation strategy, with the measurement to prove performance
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